Brazilian Digital Real is now digital; what do we know about it?
The Digital Real project, an initiative of the Central Bank of Brazil, promises to revolutionize the national financial scene by the end of 2024 in this era of digitalization.
The alternative to the Brazilian currency aims to provide security, efficiency, and cost savings, as well as to boost financial inclusion. However, how can we ensure that these promises will be converted into tangible results in the market?
Challenges in Implementing the Brazilian Digital Real: What to Expect
Despite the expectations, we are faced with challenges, such as the need to raise awareness and educate the population to ensure successful implementation.
As well as the need to analyze monetization proposals for a satisfactory return on investment (ROI), ensuring efficiency for both institutions and the end customer.
Here at ília, we focus on closely monitoring this process, offering support on large-scale projects during implementation. We look for effective solutions that impact the scenario, integrating and mapping accessible opportunities to increase our clients’ competitiveness.
ília specializes in technology for the financial market. The company has a research group immersed in the context of the Brazilian Digital Real. This group aligns with the Central Bank’s proposals.
Their goal is to extract opportunities for innovation. They focus on addressing cost-effective requirements and transforming ideas into reality.
Exploring Opportunities with the Brazilian Digital Real: A Guide for Businesses
It is important to note that the Brazilian Digital Real is a real asset, used in transactions of physical goods in the real economy, backed by blockchain technology controlled by the Central Bank. In this scenario, financial institutions can tap into fertile ground to develop new digital products and lead innovation through well-designed Product Discovery.
Fenasbac, in partnership with the Central Bank of Brazil (BC), is promoting a challenge that brings together financial market participants interested in designing an MVP.
In fact, some promising solutions have already been identified within this concept, covering new lending models, tokenization of property rights, logistical innovations and the expansion of resources in crypto-assets. This research is about to be transformed into a Minimum Viable Product (MVP) in the Lift (Financial and Technological Innovations Laboratory) challenge.
Although the launch of Drex does not yet have a set date, public testing will begin at the end of 2024, marking the end of a significant stage of development and testing of the pilot project.
The introduction of the Brazilian Digital Real represents a significant change in the Brazilian financial landscape, where we can map out business opportunities.
According to the documents issued by the Central Bank, we emphasize the importance of efficiency and savings. These benefits provided by this innovation will be crucial for competitiveness in the market. This is similar to the impact when “pix” was first implemented.
ília assumes its role as a strategic partner. We are ready to contribute to the successful implementation of the Brazilian Digital Real. We will approach this in the same way that we work with large financial institutions on the integration of other technologies.
Our mission in relation to these statements is to ensure that our clients follow an assertive and valuable path, by working together.
Also read: Automated Customer Service: Enhancing Customer Interactions with Chatbots
Join ília in Navigating the Changes
In short, transformations in the Brazilian financial landscape are inevitable, and the differentiator in the market will be the way we approach these changes and explore opportunities to boost business through these new integrations.
Follow the next steps of this journey with us and stay tuned for future articles.
Join us to analyze the unfolding of this innovative technology, identify opportunities for sustainable growth and drive scalability. We’re available to talk and share insights. Talk to our experts now, click here.
By Brunno Ferraz, Operations Manager at ília